It’s All About the Ooooooooooo…

I love shopping at I have bought various things from them over the years – cordless phones, a computer keyboard, little things here and there. Some of the deals can’t be beat, you just have to look for them.

However, I hate their new TV ad campaign. With a passion. I hate how the spokeswoman talks in this ultra-soothing voice, telling us all that, “It’s all about the Ooooooooo.” Seriously leaves you wondering what she is trying to pitch, doesn’t it?

I thought maybe that was just an issue I had with the commercials, but last night at dinner my Dad asked, “What is that commercial with the big ‘O’ for?” I told him that it was for Overstock, and his response? “Oh, I thought it was maybe for some porn company!”

Maybe that is their point? I don’t know. I just don’t get it.

By Christine

Christine is an Avenger of Sexiness. Her Superpower is helping Hot Mamas grow their Confidence by rediscovering their Beauty. She lives in the Heights in Houston, Texas, works as a boudoir photographer, and writes about running a Business of Awesome. In her spare time, she loves to knit, especially when she travels. She & her husband Mike have a food blog at Spoon & Knife.

14 replies on “It’s All About the Ooooooooooo…”

I hate it too!!! I thought I was all alone out there with my hate for those commercials. When she’s talking about her books then let’s her hair down and tosses it. Ugh! They need to get a new spokesperson, she’s making me sick with that “an on occassion” crap. 😉

I’ve had good luck with Overstock – but I’ll agree, the commercials make me wonder if the reasons the prices are so low are because there’s *another line* subsidizing the difference

My husband would say that from a marketing standpoint they’ve succeeded, because look! They got you talking about and remembering their commercial, which means you remember their name. They don’t care if you hate it, as long as you remember it. Those sneaky devils!

we r in school and we came across your website when we searched OOOOO in google
we were well buzzin!!!!
ya website is very good even tho i dont know what the hell it is =]

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